Week 9 lecture for BUS241 Consumer Behaviour. Being embedded with/within technology, “systems feeling,” and games that calm us down.
Britney: The Object
Whoever Britney the human person is, that person is surrounded by a thing: an agglomeration of economics, fame, visual effects, cultural signals. This exoskeleton of interacting messages is the medium through which we receive the idea of Britney. The Britney Object.
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